"Hans completely rebuilt our tracking from scratch. Within 60 days our CPA dropped 40%. Best hire we've made for paid media."
"He doesn't just run ads. He actually understands the business and optimizes for revenue, not just clicks. Night and day from our previous agency."
"The audit alone was worth it. We found $8K/month in wasted spend in the first week. Tracking was a mess — Hans fixed it in days."
"Former Google insider experience shows. He knows what the algorithm actually wants — not what the blog posts say it wants."
"Our hotel group saw ROAS go from 2x to 4.8x over six months. Hans built the dashboards too — finally reporting we can act on."
Not an agency. A performance partner who owns outcomes.
For U.S. businesses spending $5,000+/mo on ads — scale profitably with battle-tested strategy, clean tracking, and senior-level execution.
A practical system that turns paid media into a predictable growth engine.
Market mapping, campaign architecture, offers, and budget allocation built around business goals — not platform defaults.
Query sculpting, creative angles, feed health, and intent signals to reach buyers — not browsers.
Clean attribution, rigorous testing cadence, and weekly levers that compound performance over time.
Guardrails, negative signals, and cash-flow aware bidding so growth doesn't break your margins.
Senior-level execution focused on revenue, not vanity metrics. Every engagement is designed to move needle numbers: ROAS, CPA, CAC, and LTV.
Retail, DTC, specialty gear, lifestyle brands. Shopping feeds, PMax, and Google Merchant Center — including misrepresentation recovery.
HVAC, junk removal, medical/therapy, multi-location brands. High-intent local search with LSA integration and geo-targeting.
Software, consulting, and professional services categories with high-intent search demand and long sales cycles.
Uncover structural waste and quick wins before spending another dollar. Honest diagnosis first.
Exact/phrase match plus aggressive negatives. Reach buyers, not browsers. Signal quality over volume.
Ad copy, landing pages, and tracking built for ROI. Clean data before scale — always.
Iterative tests, budget allocation, and documented reporting. Compounding improvements every week.
For brands that want senior hands on the wheel daily. Mid-to-premium pricing aligned with U.S. agency benchmarks.
Executive oversight, team direction, and growth governance. Without the agency overhead.
Defined deliverables, defined cost. Perfect for specific gaps without a monthly commitment.
Strategy, build, and iteration by a senior specialist who acts like a partner — not a contractor checking boxes. You get someone who cares about your margin.
Clean tracking before scale. Decisions based on verified, consent-safe attribution — not platform-reported vanity metrics. Real numbers drive real growth.
Benchmarks, pricing psychology, and buyer messaging tailored to U.S. audiences. Delivered through a U.S.-registered LLC with full accountability.
Fewer accounts means deeper attention per client. Your campaigns aren't delegated to a junior analyst after the sales call.
Minimum $5,000/month ad budget per brand. Below this threshold, there isn't enough signal or room for meaningful lift.
No screenshot time-tracking. Outcomes over hours. We measure success by revenue and efficiency — not logged minutes.
Willingness to test. The best results come from brands that trust the process and move fast on recommendations.
Choose from structured packages or request a custom-scoped engagement.
Growing businesses building their paid media foundation
Scaling brands ready to push volume and optimize efficiency
Established operations scaling aggressively with full support
Either. I can lead, collaborate, or transition — whatever gets you to ROI fastest. Many clients use me to audit and direct an existing agency while building toward full ownership.
Depends on signal quality and spend, but the first 2–4 weeks typically unlock wins from structure, tracking, and creative fixes. Compounding gains build from there.
Yes — ad copy and creative concepts are included. For heavier production, I'll direct your team or bring in trusted partners. Creative is always built to serve conversion, not aesthetics.
Yes — conversion-focused pages and iterative testing come with management engagements or as a standalone project scoped to your goals.
Event design respects consent requirements and I'll align with your legal/IT where needed. Consent-mode v2 and cookieless-ready setups are standard practice.
Book a 10-minute discovery call. We'll see if we're a fit and map out your 90-day revenue plan.